It’s sometimes easier to define who you are by understanding who you are not.
Foster is not a brand consultancy, we are not a distributor, we are not interested in lengthy consultative conversations that don’t result in action!
Foster is a brand acceleration business!
We deliver. High octane, well executed, quantitative results.
It takes more than just a great product and beautiful packaging for a brand to reach its sales potential. It needs to find loyal consumers. To get it in the right hands it needs to be in the right places.
Foster works with brands to determine the best approach to achieve this. We’ll ask the right questions to determine the right answers.
Then we act, increasing brand awareness and sales. Achieving Brand acceleration.
Looking for help launching a new brand?
You have an amazing idea or product. How do you ensure you’ve covered all the bases before launch?
Packaging, import tariffs, sales planning & international expansion?
Need help getting in front of retailers?
Which retailers are the right fit for your brand? How do you connect with retailers? What are retailers looking for? What margin expectations will you need to deliver? What levels of marketing support & investment will be required? How do you build a retailer sales forecast?
Wanting to sell on-line but need to understand the world of Direct to Consumer?
You want to sell on-line but need help navigating the world of Direct to Consumer. How do you create & manage your own dedicated on-line sales site? How do you manage listings with Ocado, Amazon and Independent websites? How do you ensure the best product & price promotions?
Is your brand available on shelf?
Your brand has been listed but is it on-shelf and available? How do you audit availability across retailers? How do you provide merchandising support to ensure your product is on the shelf? How do you ensure brand promotions have been implemented? Need POS carrying into store & siting?
Want to engage with retailers & build distribution?
How do you target Independent retailers across the UK? How do you engage with decision makers? How do you put in place route to market? How do you engage with consumers?